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Determination of the dominant means-end chains: A constrained clustering approach

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References

1982A Means-End Chain Model Based on Consumer Categorization Processes2,711 cited
1982A Means-End Chain Model Based on Consumer Categorization Processes1,985 cited
2001Laddering theory, method, analysis, and interpretation.1,766 cited
1983Advertising and consumer psychology449 cited
1993Understanding the Factors Influencing Ski Destination Choice: A Means-End Analytic Approach274 cited
2001Advertising Is Image Management270 cited
1986Advertising and consumer psychology170 cited
1988The Robustness of MDS Configurations in the Case of Incomplete Data43 cited
1971Using Cluster Analysis to Improve Marketing Experiments31 cited

Cited by

2013Value creation processes and value outcomes in marketing theory414 cited
2012Exploring carsharing usage motives: A hierarchical means-end chain analysis242 cited
2006Analysis of means-end chain data in marketing research52 cited
2021Methodological considerations on the means‐end chain analysis revisited48 cited
2008Wine Consumption and Customer Value : An Investigation of the Influence of the Situational and Cultural Contexts8 cited

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