References

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• 2003Evolving to a New Dominant Logic for Marketing14,777 cited
• 1992Servicescapes: The Impact of Physical Surroundings on Customers and Employees7,267 cited
• 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
• 1990The Service Encounter: Diagnosing Favorable and Unfavorable Incidents4,887 cited
• 2002Building Brand Community2,654 cited
• 2012Critical service logic: making sense of value creation and co-creation2,577 cited
• 1993River Magic: Extraordinary Experience and the Extended Service Encounter2,577 cited
• 2009How Brand Community Practices Create Value2,441 cited
• 1983Classifying Services to Gain Strategic Marketing Insights1,994 cited
• 2008Service logic revisited: who creates value? And who co‐creates?1,844 cited
• 1994Critical Service Encounters: The Employee's Viewpoint1,822 cited
• 2003Psychological Implications of Customer Participation in Co-Production1,495 cited
• 1991Perceived Control and the Effects of Crowding and Consumer Choice on the Service Experience1,231 cited
• 1993An Exploration of High-Risk Leisure Consumption Through Skydiving