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Consumer Attitude and their Purchase Intention: A Review of Literature
16 references·1 citing·51 second hop
Consumer Attitude and their Purchase Intention: A Review of Literature (2021)Consumer Attitude and their Purchase Inte…Factors Affecting Purchase Intentions in Generation Y: An Empirical Evidence from Fast Food Industry in Malaysia (2018)Factors Affecting Purchase In…An Empirical Study of Female E-shopper’s Satisfaction with Cosmetic Products in China (2018)An Empirical Study of Female …Determinants of online purchase intention: a study of Emirati consumers (2017)Determinants of online purcha…USING TECHNOLOGY ACCEPTANCE MODEL TO STUDY ADOPTION OF ONLINE SHOPPING IN AN EMERGING ECONOMY (2016)USING TECHNOLOGY ACCEPTANCE M…The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)The influence of eWOM in soci…The impact of corporate reputation on brand attitude and purchase intention (2016)The impact of corporate reput…Factors affecting consumer buying behavior (2016)Factors affecting consumer bu…Customer Engagement and Loyalty: A Comparative Study Between Service Contexts (2016)Customer Engagement and Loyal…Factors obstructing intentions to trust and purchase products online (2015)Factors obstructing intention…Will social media kill branding? (2014)Will social media kill brandi…Marketing mix strategies for closing the gap between green consumers' pro-environmental beliefs and behaviors (2014)Marketing mix strategies for …Antecedents and consequences of customer engagement in online brand communities (2014)Antecedents and consequences …Analysing the Effect of Social Media on Brand Attitude and Purchase Intention: The Case of Iran Khodro Company (2014)Analysing the Effect of Socia…A study of the impact of social media on consumers (2014)A study of the impact of soci…Brand familiarity and confidence as determinants of purchase intention: An empirical test in a multiple brand context (1996)Brand familiarity and confide…The Role of Personal Values in Marketing and Consumer Behavior (1977)The Role of Personal Values i…Green Marketing Dynamics : Analyzing Greenwashing, Brand Trust, and Consumer Purchase Intentions (2025)Green Marketing Dynamics : An…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Job Burnout (2001)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)On being attractive, social and visually appealing in social media: The effects of anthropomorphic tourism brands on Facebook fan pages (2017)Drivers of brand community engagement (2019)Driving consumer–brand engagement and co-creation by brand interactivity (2020)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)Social commerce constructs and consumer's intention to buy (2015)Consumer behavior in social commerce: A literature review (2016)THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND AWARENESS, BRAND IMAGE AND BRAND LOYALTY (2018)The Theory of Buyer Behavior (1971)The Effects of Product Class Knowledge on Information Search Behavior (1985)On the Evaluation of Structural Equation Models (1988)Motion picture impacts on destination images (2003)A social commerce investigation of the role of trust in a social networking site on purchase intentions (2016)The Impact of Social Media Influencers on Purchase Intention and the Mediation Effect of Customer Attitude (2017)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)Users of the world, unite! The challenges and opportunities of Social Media (2009)Service Convenience and Post-Purchase Behaviour of Online Buyers: An Empirical Study (2018)Do brands’ social media marketing activities matter? A moderation analysis (2021)The effect of hotel livestreaming on viewers’ purchase intention: Exploring the role of parasocial interaction and emotional engagement (2022)Managing Brand Equity (1991)The long tail: why the future of business is selling less of more (2007)Social media? Get serious! Understanding the functional building blocks of social media (2011)The hidden problem of Facebook and social media at work: What if employees start searching for other jobs? (2017)Electronic word-of-mouth and the brand image: Exploring the moderating role of involvement through a consumer expectations lens (2018)Developing the Integrated Marketing Communication (IMC) through Social Media (SM): The Modern Marketing Communication Approach (2022)Understanding Attitudes and Predicting Social Behavior (1980)The theory of planned behavior (1991)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Effect of Emerging Green Market on Green Entrepreneurship and Sustainable Development in Knowledge-Based Companies (2018)Green business value chain: a systematic review (2019)Green product awareness effect on green purchase intentions of university students’: an emerging market’s perspective (2021)User Acceptance of Information Technology: Toward A Unified View1 (2003)Social media in marketing: A review and analysis of the existing literature (2017)Influencer Endorsements: How Advertising Disclosure and Source Credibility Affect Consumer Purchase Intention on Social Media (2020)Impacts of influencer attributes on purchase intentions in social media influencer marketing: Mediating roles of characterizations (2021)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Prospect Theory: An Analysis of Decision under Risk (1979)The importance of corporate social responsibility in achieving high corporate reputation (2020)Effects of corporate social responsibility on SMEs’ performance in emerging market (2021)The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes (2021)A Means-End Chain Model Based on Consumer Categorization Processes (1982)A Means-End Chain Model Based on Consumer Categorization Processes (1982)Lost in translation: Exploring the ethical consumer intention–behavior gap (2012)Consumer Perception of Private Label Products: An Empirical Research (2018)THE EFFECT OF SELECTED MARKETING ACTIVITIES AND PROMOTIONS ON THE CONSUMERS BUYING BEHAVIOR (2022)Assessment of Influencing Factors on Consumer Behavior Using the AHP Model (2023)
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References

  • 2016The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption1,188 cited
  • 2014A study of the impact of social media on consumers854 cited
  • 1977The Role of Personal Values in Marketing and Consumer Behavior783 cited
  • 1996Brand familiarity and confidence as determinants of purchase intention: An empirical test in a multiple brand context641 cited
  • 2016Factors affecting consumer buying behavior242 cited
  • 2014Marketing mix strategies for closing the gap between green consumers' pro-environmental beliefs and behaviors200 cited
  • 2014Will social media kill branding?188 cited
  • 2014Antecedents and consequences of customer engagement in online brand communities176 cited
  • 2014Analysing the Effect of Social Media on Brand Attitude and Purchase Intention: The Case of Iran Khodro Company164 cited
  • 2016The impact of corporate reputation on brand attitude and purchase intention153 cited
  • 2018Factors Affecting Purchase Intentions in Generation Y: An Empirical Evidence from Fast Food Industry in Malaysia88 cited
  • 2015Factors obstructing intentions to trust and purchase products online87 cited
  • 2016Customer Engagement and Loyalty: A Comparative Study Between Service Contexts68 cited
  • 2016USING TECHNOLOGY ACCEPTANCE MODEL TO STUDY ADOPTION OF ONLINE SHOPPING IN AN EMERGING ECONOMY

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30 cited
  • 2018An Empirical Study of Female E-shopper’s Satisfaction with Cosmetic Products in China16 cited
  • 2017Determinants of online purchase intention: a study of Emirati consumers13 cited
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    • 2025Green Marketing Dynamics : Analyzing Greenwashing, Brand Trust, and Consumer Purchase Intentions9 cited