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Research on Influencing Mechanism of Fashion Brand Image Value Creation Based on Consumer Value Co-Creation and Experiential Value Perception Theory
16 references·2 citing·52 second hopsampled
Research on Influencing Mechanism of Fashion Brand Image Value Creation Based on Consumer Value Co-Creation and Experiential Value Perception Theory (2022)Research on Influencing Mechanism of Fash…Reinforcing green competitive advantage through green production, creativity and green brand image: Implications for cleaner production in China (2019)Reinforcing green competitive…The influence of online ratings and reviews on hotel booking consideration (2017)The influence of online ratin…Influence of customer engagement with company social networks on stickiness: Mediating effect of customer value creation (2016)Influence of customer engagem…The role of product brand image and online store image on perceived risks and online purchase intentions for apparel (2012)The role of product brand ima…Customer value co-creation behavior: Scale development and validation (2012)Customer value co-creation be…Consumer Cocreation in New Product Development (2010)Consumer Cocreation in New Pr…Service worker role in encouraging customer organizational citizenship behaviors (2008)Service worker role in encour…Managing the co-creation of value (2007)Managing the co-creation of v…Co-production and customer loyalty in financial services (2007)Co-production and customer lo…A descriptive model of the consumer co-production process (2007)A descriptive model of the co…Customers as Good Soldiers: Examining Citizenship Behaviors in Internet Service Deliveries (2005)Customers as Good Soldiers: E…Customer Knowledge Development: Antecedents and Impact on New Product Performance (2004)Customer Knowledge Developmen…Co-creation experiences: The next practice in value creation (2004)Co-creation experiences: The …Brand trust in the context of consumer loyalty (2001)Brand trust in the context of…A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)A Theoretical Extension of th…Impact of Participative Service Relationships on Quality, Satisfaction and Retention (1999)Impact of Participative Servi…"To buy or not to buy" the intention to purchase visual arts in the UAE (2024)"To buy or not to buy" the in…The Effects of Chinese Consumers’ Brand Green Stereotypes on Purchasing Intention toward Upcycled Clothing (2022)The Effects of Chinese Consum…Measuring the Involvement Construct (1985)On the Evaluation of Structural Equation Models (1988)Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge (2002)Evolving to a New Dominant Logic for Marketing (2003)Theory of value co-creation: a systematic literature review (2014)Measuring business model innovation: conceptualization, scale development, and proof of performance (2016)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. 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(2003)The role of satisfaction and website usability in developing customer loyalty and positive word‐of‐mouth in the e‐banking services (2008)Customer engagement in service (2017)Influencers on Instagram: Antecedents and consequences of opinion leadership (2018)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Commitment-Trust Theory of Relationship Marketing (1994)An Integrative Model Of Organizational Trust (1995)The role played by perceived usability, satisfaction and consumer trust on website loyalty (2005)Relationship quality as a predictor of B2B customer loyalty (2006)The Process of Customer Engagement: A Conceptual Framework (2008)The reflective practitioner: How professionals think in action (1984)The Reflective Practitioner: How Professionals Think in Action (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Service-dominant logic: continuing the evolution (2007)Customer Engagement (2011)Institutions and axioms: an extension and update of service-dominant logic (2015)Self-Reports in Organizational Research: Problems and Prospects (1986)The Knowledge-Creating Company (1995)Innovativeness and new product success: insights from the cumulative evidence (2007)Entrepreneurial orientation, exploitative and explorative capabilities, and performance outcomes in export markets: A resource-based approach (2011)Success Factors of Product Innovation: An Updated Meta‐Analysis (2012)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)The experience economy: work is theatre & every business a stage (1999)Co‐creating unique value with customers (2004)Consumer engagement in a virtual brand community: An exploratory analysis (2011)Exchange and Power in Social Life. (1965)Research in Organizational Behavior. (1986)Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective (2008)Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm (2011)How Business Schools Lost Their Way (2005)The Impact of New Media on Customer Relationships (2010)Undervalued or Overvalued Customers: Capturing Total Customer Engagement Value (2010)Understanding Customer Experience Throughout the Customer Journey (2016)The Evolution of Cooperation (1981)Competitive Advantage: Creating and Sustaining Superior Performance (1985)Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures (2010)Business models for sustainable innovation: state-of-the-art and steps towards a research agenda (2012)Co-Production and the Co-Creation of Value in Public Services: A suitable case for treatment? (2016)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)Trust and TAM in Online Shopping: An Integrated Model1 (2003)User Acceptance of Information Technology: Toward A Unified View1 (2003)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)
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References

  • 2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies22,991 cited
  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 2007Managing the co-creation of value3,467 cited
  • 2012Customer value co-creation behavior: Scale development and validation1,675 cited
  • 2010Consumer Cocreation in New Product Development1,367 cited
  • 2001Brand trust in the context of consumer loyalty1,340 cited
  • 2007A descriptive model of the consumer co-production process1,012 cited
  • 2007Co-production and customer loyalty in financial services918 cited
  • 2005Customers as Good Soldiers: Examining Citizenship Behaviors in Internet Service Deliveries813 cited
  • 2004Customer Knowledge Development: Antecedents and Impact on New Product Performance556 cited
  • 2008Service worker role in encouraging customer organizational citizenship behaviors510 cited
  • 2016Influence of customer engagement with company social networks on stickiness: Mediating effect of customer value creation505 cited
  • 1999Impact of Participative Service Relationships on Quality, Satisfaction and Retention470 cited
  • 2019Reinforcing green competitive advantage through green production, creativity and green brand image: Implications for cleaner production in China452 cited

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  • 2017The influence of online ratings and reviews on hotel booking consideration384 cited
  • 2012The role of product brand image and online store image on perceived risks and online purchase intentions for apparel359 cited
  • Cited by

    • 2022The Effects of Chinese Consumers’ Brand Green Stereotypes on Purchasing Intention toward Upcycled Clothing12 cited
    • 2024"To buy or not to buy" the intention to purchase visual arts in the UAE8 cited